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Apple Claims its Strongest March Quarter Ever, with new iPhone and Mac Sales Records

However, compared to a year ago, iPad sales were down marginally.

Despite continuing supply restrictions and inflation-conscious consumers, Apple today claimed its strongest March quarter ever. In the second quarter, the corporation generated $97.3 billion in revenue, up 9% over the previous quarter. This translated into a profit of $25 billion, or $1.52 per share.

Apple’s iPhone, Mac, and Wearables / Home / Accessories businesses all hit revenue records in the March quarter. Apple’s different services now have 825 million subscribers, which is a new high. And the Mac is still on the rise.

Apple CEO Tim Cook told CNBC, “The last seven Mac quarters have now been the best seven quarters ever in the history of the Mac.” However, iPad sales slowed in the second quarter, falling marginally year over year. This, according to Cook, is due to “severe supply restrictions.”

Even though Apple noted that the year-ago Q2 saw very strong iPhone demand due to the iPhone 12 series launching a little later in the fall than usual, the increase in iPhone revenue comes despite the fact that Apple noted that the year-ago Q2 saw very strong iPhone demand due to the iPhone 12 series launching a bit later in the fall than normal. The third-generation iPhone SE, green iPhone 13 and iPhone 13 Pro colors, the powerful Mac Studio desktop, and the 5K Studio Display external display were among Apple’s new goods announced in the March quarter.

The business indicated in January that it expected supply chain issues to ease slightly in the March quarter. However, with China enforcing rigorous quarantines to prevent the spread of COVID-19, supply chain difficulties may become a major issue in the coming months.

Apple’s Mac range is now suffering from shipping delays. The projected delivery date for new orders of the freshly announced Mac Studio with the M1 Ultra CPU is now late July. Customers ordering 14- and 16-inch MacBook Pro configurations today will have to wait until June or later to receive their products.

At its Worldwide Developers Conference (WWDC) in June, Apple will show off the next significant updates to iOS, iPadOS, macOS, watchOS, and tvOS. The conference will be primarily virtual, as it has been for the last two years, with the exception of a limited group of guests who will be welcomed to Apple’s campus.

Aside from new goods and software, Apple’s complete control over the App Store and iPhone software ecosystem continues to be challenged. The corporation may be forced to allow sideloading and third-party software shops as a result of EU regulations. It has also reluctantly agreed to allow third-party payment methods for extremely specific categories, such as dating apps, in some regions.

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